KicksAlert
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KicksAlert Privacy Policy

DRAFT — for operator and counsel review. Not yet published.

Effective date: {{EFFECTIVE_DATE}}

KicksAlert ("KicksAlert," "we," "us," or "our"), operated by {{COMPANY_LEGAL_NAME}}, provides a sneaker and streetwear release- and restock-monitoring app for iOS (the "App") and a related marketing website (the "Site"). This Privacy Policy explains what we collect, why, and the choices you have.

We built KicksAlert to need as little of your information as possible. The App has no account — no name, email, or password. We don't collect your precise location, your contacts, your photos, or your payment details. The only place we ask for an email is our optional website launch waitlist (Section 1(e)); the App itself never asks for it.

1. Information we collect

a. Push-notification token. When you enable notifications, Apple issues a device push token (an Apple Push Notification service identifier for your device). We store it so we can send you alerts. It is not your name or email, and Apple can rotate it.

b. Your alert preferences. To send you only the alerts you want, we store, alongside your push token:

  • the brands you've enabled,
  • your preferred shoe and clothing sizes,
  • your hype-tier and size-filter settings.

c. Subscription status. If you subscribe to KicksAlert Pro, we store whether your device's subscription is active (a true/false entitlement flag) so we can unlock Pro features. Apple processes the purchase and payment — we never receive or store your card or billing information.

d. Usage analytics. We use Amplitude, a third-party analytics provider, to understand how the App is used so we can improve it. This captures anonymous, app-interaction events — for example: app opened, feed viewed, a filter or setting changed, a product or "buy" link tapped, a notification received or opened — together with standard session, screen-view, device-model, OS-version, and app-version information. These events are associated with an anonymous identifier assigned by Amplitude, not with your name, email, or Apple ID. We deliberately minimize what's attached to events (for example, we send the count of your saved sizes, never the sizes themselves, so a profile can't be reconstructed).

e. Waitlist email (Site only). If you enter your email address on our marketing website to join the launch waitlist, we store that email (and a short tag noting which form you used, e.g. "hero" or "footer") solely so we can notify you about availability and launch news. This is optional, is collected only on the Site, and is separate from the App. We store it lowercased; duplicate signups are ignored. You can ask us to remove it at any time (Section 7).

We do not use the Advertising Identifier (IDFA), and we do not track you across other companies' apps or websites for advertising.

2. How we use information

  • To deliver push alerts that match your saved brands, sizes, and hype preferences.
  • To operate, maintain, secure, and improve the App.
  • To understand aggregate usage and product performance.
  • To provide and manage your KicksAlert Pro entitlement.
  • To send you launch and availability updates if you joined the website waitlist.

We do not sell your personal information.

3. Affiliate links

Some "buy" / "view product" links in the App may be affiliate links. If you tap one, you're taken to a third-party retailer (e.g., a store, StockX, GOAT, Nike) through an affiliate network (such as Impact or Awin) that may record that the click came from KicksAlert so we can earn a commission if you purchase. That activity is governed by the retailer's and network's own privacy policies, not this one. Affiliate links never change the price you pay.

4. Service providers and third parties

We share information only with providers that help us run the App:

  • Apple — delivers push notifications and processes App Store subscriptions.
  • Amplitude — processes the usage analytics described above.
  • Our hosting provider — operates the cloud servers that store your push token and alert preferences.
  • Affiliate networks — only when you tap an affiliate link, as described in Section 3.

We may also disclose information if required by law or to protect our rights, users, or the public.

5. Data retention

We keep your push token and alert preferences while the App is installed and active on your device. When Apple tells us a token is no longer valid (for example, you deleted the App), we remove it. Analytics events are retained according to Amplitude's standard retention. A waitlist email is kept until we've finished launch outreach or you ask us to remove it, whichever comes first. You can ask us to delete your data at any time (Section 7).

6. Security

We use reasonable technical and organizational measures to protect the limited information we hold. No method of transmission or storage is 100% secure, but because we don't collect names, emails, passwords, or payment data, the information at risk is minimal.

7. Your choices and rights

  • Notifications: turn push alerts off at any time in the App's settings or in iOS Settings → Notifications → KicksAlert.
  • Stop collection: deleting the App stops new data collection from your device and causes your push token to age out.
  • Access or deletion: because there is no account, we identify your device data by your device's push token, and any waitlist data by your email address. To request access to or deletion of it, email us at support@kicksalert.com (from the device, or with enough detail for us to locate it). We honor applicable requests at no charge.

California residents (CCPA/CPRA)

If you are a California resident, you have the right to know what categories of personal information we collect (listed in Section 1), to request access to or deletion of that information, and to not be discriminated against for exercising these rights. We do not sell your personal information, and we do not share it for cross-context behavioral advertising. To make a request, contact us at support@kicksalert.com.

Open question for counsel — EU / UK (GDPR). KicksAlert is US-focused, and this draft does not assert GDPR or UK-GDPR compliance. We have not built GDPR-specific machinery (documented lawful bases, a DPO, an EU/UK representative, a formal data-subject-request workflow, or transfer safeguards such as Standard Contractual Clauses). If the App or Site will be listed, marketed, or made available in the EU/UK, counsel should advise whether GDPR/UK-GDPR applies and what additional disclosures and processes are required before publishing.

8. Children

KicksAlert is not directed to children under 13, and we do not knowingly collect personal information from children under 13. (While we monitor youth/kids sizing of footwear, the App is intended for adult shoppers.) If you believe a child has provided us information, contact us and we will delete it.

9. International users

We operate in the United States, and your information is processed there. If you use the App from outside the U.S., you understand your information is transferred to and processed in the U.S.

10. Changes to this policy

We may update this Privacy Policy. We'll revise the "Effective date" above and, for material changes, provide a more prominent notice (such as an in-App message). Continued use after an update means you accept the revised policy.

11. Contact us

Questions or requests: support@kicksalert.com {{COMPANY_LEGAL_NAME}} · Governed by the laws of the State of {{GOVERNING_STATE}}, USA.